KISS: Problems & Passion (Keeping Innovation Super Simple)
On February 2nd, 2025, three versions of my book became available on Amazon/Kindle: an ebook, a paper back and a hardcover.
Link: https://www.amazon.com/dp/B0DV4PFTNN?ref_=quick_view_ref_tag
Innovation leaders in corporations are my target audience as they are frequently confronted with complexity. Based on my extensive experience as global innovation leader in Pharma, I discuss how innovation can be kept simple by focusing on two priorities: addressing specific problems and working with passionate people.
I make this case for both roles of an innovation leader: stimulating and developing innovations.
I share more than fifty short, inspiring stories to illustrate how to keep innovation super simple in practice.
This book builds on principles expressed by well known innovators:
“You have to be burning with an idea or a problem or a wrong that you want to right. If you’re not passionate enough from the start, you’ll never stick it out.” (Steve Jobs).
“Everything should be made as simple as possible, but not simpler.” (Albert Einstein)
If you have a chance to read it, I’d be very interested to know your thoughts. And of course, it would be great if you referred this book to innovation leaders in your company or your network! It might inspire and spark some ideas for more innovations!
Carpe Diem!
Wim
