Measuring it… How innovative are we? Where are we on the innovation continuum? How is the pace of our progress? What are the gaps? A key role of an Innovation Leader is to stimulate innovation, including creating an innovation mindset. This can range from encouraging employees to experiment with innovative ideas to ensuring corporate leaders publicly celebrate innovations and recognize innovators. Measuring all of this can be daunting. The easiest part is likely assessing corporate leadership behavior. It’s per definition qualitative: Innovation Leaders can directly observe how often corporate leaders mention “Innovation” in their speeches, support innovations, allocate resources, etc. It’s more of a challenge to measure the mindset of…
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Innovation Leader summits
What’s on the agenda? I mentioned in an earlier blog that we established local Innovation Leaders in about 50 key countries. Each of these Innovation Leaders were responsible to: stimulate an innovation mindset in their country identify innovations and support the innovators. At least once a year, we invited the local Innovation Leaders for 2-3 day summits to jointly take innovation to the next level. This occurred in groups of about 10 Innovation Leaders per region: Latin America, EU, Asia Pacific, Mid East Africa. We covered both innovation responsibilities. Some topics of discussion: … on stimulating an innovation mindset: Information. What is new from a global (HQ) perspective? Examples: the…
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Storytelling
Or “the one-pager” Innovators often have difficulty to convince business teams/leaders of the potential value of their innovative idea, because they “don’t speak the right language”. This is especially an issue if the innovator is in a non-commercial role like IT, finance or manufacturing, as these colleagues may not be familiar with the priority business challenges and strategies. Sometimes innovators create a long story with lack of focus and lose the interest of the busy marketing sponsor. Excellent solutions can be unnecessarily missed this way. Many vendors have developed programs and tools to help innovators with telling a convincing story. Training all employees in these techniques is a challenge and…
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Skills
Does everyone need innovation training? Yes, because innovation is different than business as usual. Ideally all of us, the thousands of employees with the corporation, should be trained on the key innovation concepts and skills, so we can be at our best to successfully innovate. This includes understanding the innovation framework (ideation, experimentation, pilot), how to learn fast (fail fast, iterate), how and when to engage which stakeholders (customers, compliance, legal, finance, management), learning to use support tools (reverse income statement), etc. That would indeed be ideal, but can be expensive in time and cost. It may also be wasteful, as not all employees will want to innovate and use…
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About Innovation Rooms
Signaling the importance of innovation What is an Innovation Room? I’m referring to those dedicated spaces in corporate office buildings, typically the size of a mid to large size conference room. They look different than the other offices: often colorful, little or modular furniture, relaxing seats, loaded with innovation-stimulating technologies (3D printers, Amazon Echo’s, VR/AR tools, interactive screens, etc.). The purpose of these Innovation Rooms is to provide a dedicated, innovation inspiring location, where groups can gather to work on innovative solutions. In our company Innovation Rooms have been established in many countries. Those areas are specifically created to allow employees and customers to brainstorm, ideate and experiment with business…
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Quick wins
To maintain innovation momentum When leadership decides to stimulate internal innovations, the typical first step is to assign an Innovation Leader. Then, a lot of activity and excitement follows, ideas are generated and experiments are initiated. Some experiments fail, some need multiple iterations, many take a long time – often years – to demonstrate they work. Sometimes, this chain reaction happens: leadership interest wanes, the employees no longer feel the urgency to innovate and the corporation moves on to “other priorities”. Innovation Leaders manage expectations, communicate continuously, provide status updates while innovations mature. But leadership teams are used to see results – fast. So it helps to generate some quick…
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Hi-Lo-No Tech
Not all innovations should be technology driven Innovation is often treated as a synonym for technology or even digitalization. Technology certainly can solve business and customer problems in innovative ways. Digital technology can facilitate rapid prototyping, cheap iterating and quick scaling of successful innovations. However, it is unnecessary to limit innovation to technology/digital solutions only. The objective of innovation should be to solve problems and if a digital solution is the best one, go for it. If not, don’t. A few examples of non-digital innovations to address specific problems: Affordability – Problem: some Hepatitis C patients in India do not have the cash flow to immediately pay in full for…
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IP
Not to forget… When developing a new product, it is obvious to file for Intellectual Property (IP) protection. When developing an innovative service “around” an existing product, we do not always think about protecting it. We were fortunate to have a forward thinking innovator in our Pharma IT organization, who did file patents for his innovative service ideas. An example: In several countries, when physicians recommend adult vaccines, the patient first needs to fill the prescription in the pharmacy and then go back to the physician to get the injection. Many patients never come back, because they do not want to waste their time in the waiting room again. This…
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Learning curve
What I found out… Innovation is about solving specific problems, addressing needs for improvement, generate changes for the better by experimenting, learning, adapting. Innovation leadership can sometimes be a little bit like this too. Last year, Scott Kirsner from InnovationLeader interviewed me on the topic “What did you wish you had known before you started as Innovation Leader?”. Although I believe I did most of what’s needed to stimulate innovation in a large organization, there were a few practices I would have doubled down on, knowing now the critical value of: … a specific definition. If innovation is not really well defined, there will be different interpretations, making it very…
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Musts
Recommended innovation resources I’m often asked which innovation congresses, books, blogs I like. It’s impossible to appropriately cover all kinds of innovation in a few media outlets: open innovation, lean innovation, reverse innovation, disruptive innovation, … And like innovation itself, media change constantly. Following are sources I really valued, based on my role as corporate innovation leader. I selected 2 for each category. I have no financial benefit in any of these. Books The Innovator’s Dilemma: When New Technologies Cause Great Firms to Fail by Clayton Christensen. This is the classic everyone working on innovation must read. Inspirational, clear examples of good companies in different industries that failed when disruptive…